Marine Auction Software

Marine Auction Software for Marine Auctioneers

Webtron's Innovative New
Auction Technology Options in 2025

Now with ChatGPT
Now With ChatGPT AI
Invoice & Payment
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Marine online auction software for the modern auctioneer

Are you looking for a clever, reliable online auction solution that can increase your sales? This is how we can assist.

For more than 15 years, we have worked with auctioneers who specialise in the sale of marine boats, yachts, and berths to organise successful online timed and webcast auctions.

Our online auction software, service, and experience—often referred to as the partners of choice for auctioneers—are responsible for the worldwide popularity of many well-known auctioneers.
Our program offers seamless compatibility across all contemporary browsers and devices and is the only entirely cloud-based online auction solution in the world.

Bidders can participate in online auctions directly through our website without the need to download or install any mobile apps on their devices.

Packed with smart, intuitive features your team will love

Online auctions offer an excellent opportunity to expand market reach and capture market share beyond your immediate geographical boundaries. Given the growing global demand for marine yachts, boats, and berths, providing bidders with a scalable platform for streamlined online bidding is a logical progression.

Our system has been built to provide auctioneers with a feature-rich, simple-to-use platform that is treasured by bidders and auction teams alike. Our software is designed to run directly off your existing website. Styled in your branding and logos, our aim is to ensure that your brand is at the forefront of each and every interaction a bidder has with your brand.

Online auction solutions for your business

🎥 Live Webcast Auctions

⏳ Timed Online Auctions

📈 Marketplace

👩‍💻 Remote Clerking option

✅ Everything you need & will run from your own website

🏷 White Label Auction Software – ‘value protect your bidders & IP’ ( Not a group site 🚫)

📲 So modern works on all devices without frustrating bidders to download apps

🧑‍💻 Includes Setup, Training & Local Ongoing Support

🧾 Auction invoicing & reporting

🖥 Websites & marketing

😊 Simple for bidders and powerful for auctioneers

So ready to get started?

New Features!

Payment gateway options:  (Stripe, Apple Pay, Google Pay, PayPal) 

Auto-Translation Multi-Language Auction Software: 104 Languages available.

Bidder Verification: Ensure a secure auction with credit card verification.

AI Auction Software Solutions: AI automated auction Lotting and Cataloging 

AI chatbot: 24/7 Admin Support

Auction API : Our integrated suite enhances efficiency, reduces administrative workload, and ensures scalability by automating processes seamlessly across systems.

Lot videos: Specific lot videos of your featured content. 

Marketing Materials (images, GIFS, Videos).  Use for EDM, website and social media marketing. 

Invoicing Options: 

Use in system invoicing 

Export CSV for external invoicing

XERO invoicing compatibility module.

The New Webtron 9AI Auction Solution is here

There has never been a better time to upgrade to Webtron’s 9AI newest auction software release. 

Webtron 9AI has been designed for Marine auctioneers like you to take your online auction business to another level. Take advantage of a white-label auction solution that runs from your own website.  

It’s ’Simple for bidders and powerful for auctioneers’.

FAQs

What are the most important features of marine auction software?


Marine auction software should make it easy to manage auction catalogues by allowing organisers to add, edit, and categorise vessels with detailed descriptions and specifications. It should also include tools for seamless bidder communication, such as sending updates, responding to enquiries, and managing bidder accounts. Providing vessel history, including ownership records, registration, and maintenance details, is essential for transparency and helping buyers make informed decisions.

Equally important is online bidding functionality, with options like proxy and automatic bidding alongside real-time updates to keep the process competitive and fair. Compliance management is another critical feature, ensuring auctions meet maritime regulations and handle documentation correctly. Mobile compatibility allows participants to bid from anywhere, while detailed reporting and analytics give organisers the insights they need to measure performance, track bidder behaviour, and make data-driven improvements.

What are the benefits of using marine auction software for bidders?

For bidders, marine auction software delivers unmatched convenience by allowing participation from anywhere with an internet connection, eliminating the need to attend in person and saving time and travel costs. It also provides access to a wider range of vessels from different regions or even countries, expanding the chances of finding the right boat or piece of equipment.

The bidding process is dynamic and engaging, with real-time updates that create a transparent and competitive environment. Buyers can review comprehensive vessel details, including photos, specifications, and ownership history, to make informed decisions with confidence. Auctions are also streamlined with clear start and end times, ensuring efficiency and saving time. Additionally, bidders gain access to valuable analytics that help track bids, monitor competition, and refine their strategies.

What are the benefits of using marine auction software for auctioneers?

Auctioneers benefit from marine auction software by expanding their reach to a global audience, increasing competition and driving higher final sale prices. The software also reduces the cost of running auctions by removing the need for physical venues and additional staffing, while automating administrative tasks such as registration, bid tracking, and payment processing.

It offers a more convenient way to organise and manage auctions, with tools that simplify cataloguing and streamline the entire process. Real-time analytics provide auctioneers with actionable insights into bidder activity and auction performance, allowing them to adjust strategies quickly and effectively. Finally, the software enhances transparency by presenting bidders with complete vessel information, building trust and credibility in both the auctioneer and the auction process.

Be the best in online auctions, and bring your business to the next level

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